This is probably the most playful widget of them all! The wheel creates the biggest incentive for visitors. They can participate in a lottery and potentially win a big fat discount. When someone browses through your website, a small wheel appears on either side of the page and becomes bigger as the visitor approaches it. And so, the fun begins.
Please consider that this type of widget is disruptive in the buyer’s journey and not appropriate for all eCommerce industries. The wheel works great in the dropshipping industry or with low-value products, like clothing or jewelry. For high-value products, like furniture or auto, we recommend using another widget.
To create a Wheel widget:
1. From the menu bar, go to the widgets section.
2. A list of 5 available widgets will appear. To enable the widget, click on the toggle next to the 'edit' button.
3. After enabling, click on edit.
4. A screen will appear where you are able to edit the design of the widget and its configuration.
5. After you've made all the changes, click save.
Designing your widget
In the design section, you have 4 sections you should edit for the Wheel widget:
- Call to action - how the widget looks like when it's inactive on your website.
- Open - what the widget looks like when it someone clicks and it pop-us up.
- Result: Win - what the widget looks like when someone won something (like a discount).
- Result: Lost - what the widget looks like when someone lost.
First, select the wheel style or theme (such as a Christmas theme) in the Call to action section.
For the Open, Result: Win and Result: Lost, follow the rest of these instructions:
- First, select which type of layout you would like to have. You have 8 layout options to choose from.
- Select whether you want the widget to have an image or a plain color on the top.
- Carts Guru also gives you the option to change the language of your widget by choosing one of the options available or adding one of your own.
- Edit the font and its colors, as well as the text to encourage your users to opt-in.
Configuring your widget
- In the Widget configuration part, select the discount distribution.Under discount, select the discount you want to offer from the drop-down list. Since the Wheel widget is a gamification incentive, you can only optimize the chance percentage the user has of getting a discount.
- Trigger Configuration is where you decide whether you want the widget displayed only when the user wants to exit the page or after a certain time of inactivity as well. You can also select whether you want the widget to pop-up in its open form or show up in a Call-to-action, more subtle state. Tick the relevant boxes for trigger conditions.
- You will also set up how often you want to display the widget for one user who has viewed it for a certain amount of times.
- Input the number of maximum attempts you want the widget to show up for the same person.
- Then, select a time lapse in which the widget will not be displayed for that person anymore.
- For example, if a visitor sees the widget 5 times but has not interacted with it, the widget will not show up for them anymore for 24 hours.
- Finally, choose what types of opt-in you would like to collect from your visitor.